Magazine Design - Vi over 60
BRIEF
For this project I redesigned the whole concept and design for “Vi over 60”, a magazine aimed at men and women from 60 years and up.
Giving the magazine a new life, and targeting more energy and motivation for the customers.
The design still have to be customized for an older generation that might have visual impairments.CLIENT
Vi over 60 - Magazine and subscription targeted at men and women over 60 years old.IDEA
For this design, my main focus was to bring a new light and inspiration to the older generation. Making it clear for both customers and by passers that 60+ year olds still holds a lot of energy, beauty, excitement, wisdom and fun.
Going far away from the magazines current design, with a black and white portrait photo with a red logo attached. Creating a more vibrant, colorful and appealing design.
